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Regular version of the site
Article
Explicit preferred leader behaviours across cultures: Instrument development and validation

Littrell R., Kuskova V.

Journal of Management Development. 2018. Vol. 37. No. 3. P. 243-257.

Book chapter
Market risk assessment in Russian high-tech companies

Sobolev A.

In bk.: Proceedings of XIV International scientific conference "Science in 2018". Morrisville: Lulu Press, Inc., 2018. P. 51-54.

Working paper
Triadic Explanation of Public and Nonprofit Marketing Concept

Novatorov E. V.

SSRN Working Paper Series. SSRN Working Paper Series. Social Science Research Network, 2017

Meeting with Dr Laura Salciuviene, Lancaster University.

On September 13, at St.Petersburg School of Economics and Management the meeting with Dr. Laura Salciuviene from Lancaster University took place.

The meeting was aimed to discussion of collaboration of the two leading universities in Economics and  Marketing.  During the meeting different issues of future research areas were discussed.

 Dr Laura Salciuviene is a famous specialist in marketing and has a lot of scientific publications. During her research presentation Laura Salciuviene was talking about marketing communication, interaction with customers, and influence of different sources on consumer attitudes.

 The meeting was held in a friendly atmosphere. Discussion of the reports was productive.